THIS COMMUNICATION IS INFORMING DEALER PRINCIPALS, GENERAL MANAGERS, SERVICE MANAGERS & PARTS MANAGERS OF A SPECIAL SERVICE CAMPAIGN INITIATED BY GULF STATES TOYOTA, INC. (GST) TO INSPECT AND REPAIR 682 TOYOTA PRIUS V VEHICLES EQUIPPED WITH A NON-TOYOTA SEAT HEATER WHICH MAY STOP WORKING DUE TO A FAILURE OF THE WIRING CONNECTORS. THE NON-TOYOTA SEAT HEATER SENSORS WERE INSTALLED AS A GST INSTALLED OPTION UNDER GST P/N 00015-J1248-01.