The contact owns a 2004 BMW 5 series. The contact stated that he smelled smoke while driving approximately 25-35 mph. The vehicle was driven to an independent mechanic where they advised him that the driver's side heated seat warmer burned a hole through the seat. The manufacturer was later contacted and they offered no assistance. The mechanic advised the contact that the seat warmer was defective and needed to be replaced. The contact did not receive any injuries. The heated seat warmer was disengaged as a temporary repair. The failure mileage was approximately 100,000.

- Narberth, PA, USA

The contact owns a 2004 BMW 525I. On April 6, 2007, while driving 55mph, there was smoke present in the vehicle. The heated passenger seat caught fire. The contacts coat burned. The contact sustained no injuries. There were no passengers in the vehicle. The sales team is aware that the failure exist. The vehicle was repaired by the dealer and they stated the cause was false memory. The front and back seats were replaced. The contact has an invoice with the specifics related to the repairs. There were no warning indicator lights present. The fire department and police were notified. The current mileage was 52000 and the failure mileage was 51653.

- Old Westbury, NY, USA

We just purchased our BMW 545I in mid October. On November 13th while driving home from our son's home we smelled something burning. My husband soon realized that the driver's seat and his pants were on fire. We immediately turned off the seat heaters and was able to put the fire out. We were fortunate that no one was injured, and while a pair of pants were ruined, my husband did not sustain any burns. Our dealer immediately took the car back to the dealership and furnished me with another car to drive. I am now being told that the seat heaters are on national back order and do not know when my car will be fixed. I do not blame the dealer, but have to question if BMW is aware of a problem.

- Parker City, IN, USA

The drivers side seat warmer caused a fire in my 2003 BMW 545. I was real lucky that I smelled a strange odor and was able to put the fire out after shutting off the seat warmer.

- Baltimore, MD, USA

In may of this year I leased a brand new 530I BMW. While driving to work this morning using the heated seat, the seat along with my jacket and sweater caught fire. Thankfully I was not hurt but shaken up. The car has been towed to the dealer and they have been notified. I am concerned for the safety of others especially for those people how would not know what to do or how to react. My wife could have been driving the car with kids and who knows what could have happened. Any assistance on this matter would be greatly appreciated. Thank you!

- King Of Prussia, PA, USA